Inventive businesspeople craved more functionality. More recently, it made its way into business conferences when static PowerPoint format started to become work-shy. Motion design initiated a paradigm shift in the marketing and advertising campaigns.
This is also why the corporate world didn’t think twice before grabbing it with both hands. Nothing catches one’s attention better than a moving object. I mean your audience crunches numbers for a living, moving objects should blow their minds! The business event is in the palm of your hand you might as well turn that laser pointer into a director’s handclapper. For the next 40 minutes or so, the spotlight belongs to you. PowerPoint presentations, especially animated PowerPoint Templates, are your stage. But those who are forcefully fed PPT slides understand that art can also be neglected.
